Meet Grow, the modern nursery innovation that reimagines the way you watch your baby develop. Combining a traditional diaper changing pad with a built-in, wireless smart scale, Grow helps you to easily track infant health metrics, providing reassurance to new parents from home. Syncing automatically to the highly rated Hatch Baby App (easily record nursing sessions, sleep, pumping amounts, and more), Grow provides you with a simple and modern solution to care for your bundle of joy.
From the Manufacturer
Watch your baby grow
Grow and companion Hatch Baby app help you to monitor your baby’s weight gain, growth progression, and more, all from the comfort of home. This second generation smart changing pad automatically records your child’s weight in easy-to-read charts, providing invaluable insights into your child’s feeding and sleep patterns. Grow offers the ability to seamlessly share data on weighings, feedings, and diaper changes with other caregivers, as well as compare growth percentiles with recent WHO data. The pad is made of soft, easy to clean wipeable foam that makes diaper changing easy for caregivers and comfortable for babies. Grow is an innovative tool that provides the parents peace of mind they need to successfully navigate those first few months.
Successful breastfeeding begins here
Am I producing enough milk? How will I know if my baby is eating enough? Will we be successful at breastfeeding? The reality is that you will be great. But, that doesn’t mean it’s not stressful along the way. Over 90% of new moms worry about their ability to breastfeed their babies, especially in the early days of their baby’s life. In fact, concerns over insufficient milk supply are one of the primary reasons more than half of new moms abandon breastfeeding before they meet their goals. With Grow, you can know and track exactly how much milk your baby drinks with each nursing session. Grow, with its unique feeding weight feature, can provide reassurance that your baby is eating well every time you nurse. Grow supports new moms in meeting their breastfeeding goals, one ounce at a time.
To the 0.25 ounce
Ideal for measuring feeding amounts, Grow’s built-in scale calculates a change in weight to the .25 of an ounce, and reliably provides repeatable results.
To measure and record
Grow automatically syncs with the free companion Hatch Baby App, instantly recording your baby’s feeding amounts and weights.
For the modern nursery
Smart form meets everyday function for a clean, modern style that fits in your baby’s nursery.
Changing pad and built-in, wireless smart scale
Our mission at Hatch Baby is to make raising babies and kids a little bit easier with smart technology. We believe that modern design and thoughtful function can come together to create solutions for the toughest job out there: parenting. Our suite of products,help give parents peace of mind that their babies are growing into happy, healthy kids.
About the Startup
Describe your product in 3 words.
Confidence through knowledge
How did you come up with the idea for this product?
When my first baby, Maya, was born, I was set on breastfeeding her. I knew all the benefits, had taken a breastfeeding class, and felt prepared. After she was born, I realized I needed more support. I couldn’t tell if she was eating enough or if I was making enough milk. After yet another trip to the pediatrician’s office to weigh her, I knew there had to be another way. The idea for Grow came out of my experience, and the experience of so many other breastfeeding moms. Our mission is to making caring for babies a little easier, using technology, data, and design to make smart products for babies and the parents raising them.
What makes your product special?
The experience of bringing home a baby – the excitement, the joy, the late nights – there’s nothing like it. Grow is making the experience of caring for a baby easier for parents by providing them with the knowledge that their baby is eating and growing like they should be. We are excited to be pioneering the smart nursery and supporting parents in raising happy, healthy babies.
What has been the best part of your startup experience?
The most inspiring part of this experience has been getting feedback from parents using the Smart Changing Pad. All the late nights of startup life are worth it when we hear from people like Jane, the mom of an extremely premature baby boy who is relieved to see that her son is continuing to put on the weight he needs to, all from the comfort of her home, and Elaine, who wrote to tell us that she nearly gave up on breastfeeding but stuck with it because the Smart Changing Pad gave her the confidence in her ability to produce enough milk. We love hearing stories. If you have one to share, please let us know! You will make our day.
Second generation Smart Changing Pad. Materials – Foam upper
Track your baby’s weight gain between doctor visits
Measure how much your baby is drinking at every feeding (in ounces or grams)
Soft, comfortable, and easy to clean
Add caregivers and stay connected